Top 5 Takeaways to Drive Growth in 2026 with DaaS

What an incredible few days in Miami at the Valenta 2026 Sales Kickoff Conference digging into sales and client success with AI powered automation and Digital Assistant as a Service!

I was honored to present on the MSP opportunity and connect in person with so many Valenta franchisees, partners, and industry leaders – including meeting Jayesh Kasim, CEO and Pete Garza face-to-face for the first time after months intensely building our MSP GTM strategy.

Here are my top 5 takeaways to drive growth in 2026 with Digital Assistants as a Service (DaaS) and AI-powered automation:

1. The DaaS Market Is Real—and Growing Fast

The demand for intelligent automation is exploding. Businesses of all sizes and verticals are looking for partners who can help them save time, cut costs, and future-proof operations with AI-powered digital assistants delivered as a service.

2. Target the Right Clients

Focus on companies juggling too many disconnected apps, manual and repetitive processes, and siloed data. The best-fit clients are those ready to embrace automation, maximize ROI, and provide better experiences for their teams and customers/clients.

3. What’s Resonating in Sales Conversations

Clients want outcomes, not just technology. Show how digital assistants reduce errors, boost efficiency, and deliver measurable ROI. Real-world use cases – like automating invoice entry and medical billing, ticket triage, or lead management – make the value tangible.

4. How to Engage Clients in the Conversation

Lead with education, not a pitch. Start with a brief complimentary automation assessment and advance to a detailed workshop. Help clients discover their own pain points and build trust by serving as an advisor, not just a vendor. “Serve first, sell second” is the winning approach in today’s AI-saturated market. Thanks for this note Eric Salas!

5. Partnering for Success

MSPs don’t have to go it alone. Partnering with Valenta and local franchisees means access to proven frameworks, enablement assets, and a team that supports you from discovery to delivery. The enablement hub, content copilot, and strategist tools will be game changers for building pipeline and closing deals.

I’m energized by the conversations, the collaboration, and the clear momentum in our channel.

If you’re an MSP leader or vendor interested in learning more about the Digital Assistant as a Service opportunity – or want to see how these solutions can help you, your clients and partners thrive in 2026 – let’s connect!

Big thanks to the Valenta team and everyone who made this event a success. I look forward to building on these insights together!